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Posts Tagged ‘in-home salespeople’

They say a man’s home is his castle and that home is where the heart is (at least they used to say those things). Successful in-home salespeople who make their living working in other people’s homes (or castles!) eventually learn to be fairly good judges of human nature. People are usually most relaxed and at ease when in their own domiciles. Sometimes they’ll even let their hair down!

Having a prospective buyer who is relaxed and at ease is a distinctive advantage to any salesman or saleswoman. Sitting at the kitchen table with a cup of coffee or in armchairs in the den discussing the benefits your product provides is an environment conducive to making sales. A salesman’s success often depends on his ability to put his prospect at ease.

A sincere compliment about something you admire in the house can work wonders. Something as simple as, ‘Boy, that’s a nice quilt set you’ve made there… I’ll bet that took awhile, ‘ can go far in breaking down buyer/seller barriers that exist. Sincerity is important here.

If part of your product line includes bed covers you might mention that, while the king quilt is one of your better sellers, the quality doesn’t match that of her ‘home-made’ version. You may not be able to sell this prospect a quilt, but your honesty will be noted and perhaps something else you sell will be considered. If you can make a friend you can also make a customer.

People often have pre-conceived notions regarding salesmen… Particularly the in-home variety. They may be considered as nothing more than ‘door to door peddlers out to make a fast buck’. This attitude, when met with friendliness, sincerity and honesty can disappear quickly.

For many years (in the not too distant past) in-home sales was quite common. ‘Traveling salesmen’ could be found plying everything from brushes and magazines to cookware, encyclopedias and Bibles. Today, with the explosion of multi-level marketing outfits in the marketplace, salespeople (called distributors) are once again closing sales at the kitchen table, selling in the homes of their relatives, neighbors and friends.

Internet shopping has also significantly changed the way many now purchase goods. People are still shopping from home, but on a computer rather than through direct contact with a live person. There are some companies, however, whose websites include a ‘live chat’ function, enabling the customer to ‘sort of’ have face-to-face contact with a company rep. That’s technology!